Real Sh*t

If you haven’t noticed already, a good aesthetic is something I am just obsessed with. I could talk about branding/aesthetics all day. I am very OCD about All Gussied Up’s aesthetic – but this is not something that has always been the case.

If I could go back and delete the majority of my posts, I would. But I’m not going to (at least not right now) because that would be SEO suicide. I look back and CRINGE. That outfit? That color scheme? Yikes, yikes, yikes. But we all start somewhere. Jeff always tells me, “it shows growth, don’t delete it”. And he’s right.

I admit that before, I was maybe a little too inspired by others’ styles and color schemes and I wasn’t listening to myself. The post that really sticks out in my mind was my birthday a couple of years ago. I wore a boho-ish maxi dress and a big braid, and shot a photo in a field. All of this was and is just so not me. We’ll get more into this in a minute.

Okay, let’s get into how to find your aesthetic…

What is your personality like and what is your personal style?

Your look should represent YOU. Regardless of if you’re posting fashion photos, beauty photos, food photos…it doesn’t matter. Defining who you are and developing a ‘look’ based on this is so important. Some questions to ask yourself when developing a color scheme and vibe: am I energetic and fun? Am I serious and want to portray my professional side? Am I a minimalist? Write down all of the words that you want to portray yourself as, and then brainstorm colors and synonyms to accompany each. You will see a pattern. Some of my descriptive words include: cheeky, bold, and feminine.

What do you want people to experience with your brand?

For example, do you want people who look at your brand to feel happy, creative, inspired, or pensive? The list could go on, but you catch my drift here. The feeling should align with what you’re putting out into the world, of course.

A great way to start, if you’re stumped, is to look at other brands/blogs/Instagram accounts, and ask yourself how you feel when you look at them.

Edit Away!

Editing plays a HUGE role in how your aesthetic looks. I edit 100% of the photos that are used on my blog, Instagram, Pinterest etc. I like to reduce the saturation of certain colors that I like to stay away from (green and yellow), and I add a slight pink hue to the majority of my photos.

My favorite editing apps:

+ Snapseed

+ Lightroom

+ VSCO

+ Lens Light (for sun flares)

What is your theme? I would love to know and stalk your page!

xo, Lynn

I’m just now starting to think about wedding outfits – you know, the ones aside from the dress. While I don’t want to look back on photos 10+ years from now and say ‘WTF’, that’s inevitable, isn’t it? Styles change, trends change, what can ya do? I’m embracing what I love and as of now, I don’t really care what I’ll think down the road.

One outfit that I am LOVING for all things bridal: jumpsuits. I can’t get enough.

My style has changed A LOT over the years, and yours probably has too. Even looking back on my blog and the outfits I used to wear, I cringe. Even though my style has changed and is always evolving, it has always been very balanced as in very feminine meets masculine. I’ve also always loved that extra detail or added pop of personality on any clothing item or accessory.

That is not to say that I have not fallen victim to certain styles or trends that just weren’t me. Ask any of my family or friends and they will tell you that at my core, I am a glamour girl. Boho is just not really my vibe when I’m getting dressed, but I dressed that way for awhile because it was ‘cool’ and it still is! It’s just not my thing.

This year, I have been on a mission to only buy what I really love and look inward a bit more when I’m making purchases that match my lifestyle and my personality. AKA reinventing my style to match how I feel (vixen meets glam meets laid back)…and I want to share all of the steps that I took and continue to take to reinvent your own style.

+ Step 1: Identify your look

Is there a celebrity’s style that you’ve admired? A style blogger’s style? If yes, think about what it is that makes their style what it is. Maybe it’s their casual, effortless look with a pop of glam, or boho vibes, or full on vixen. Once you’ve identified this style, head over to Pinterest and look up those exact looks, and get to pinning. Pretty soon you’ll have a board full of style inspiration to help you shop or shop in your own closet to combine certain pieces together.

+ Step 2: Plan with precision

As the saying goes, fail to plan, plan to fail. Make an assessment of your current wardrobe situation and then draw up a plan around what is missing from your closet. For me, I’d like to add in more basics that have that extra glam detail and accessories to layer.

+ Change your beauty routine

New clothes are not always the answer if you’re looking to reinvent your style. A new hair style, hair color, and/or new makeup application can dramatically transform your look.

You’ve may have read my many hair sagas – I’ve gone from natural brunette to platinum blonde and back to brunette over the last 6 years. And it’s true what they say: your hair changes with your life changes. Personally, I feel brighter literally and figuratively with lighter hair & you might have noticed that I am verrrry slowly taking it lighter. My muse (style and everything) is Erika Jayne – LOVE HER…but I don’t think I will be going that blonde anytime soon.

+ Discover brands that match your style and budget

The investment of a sartorial restyle can be buffered by knowing what brands suit your style and budget.

Here is a list of my favorite brands:

For basics:

Zara

Topshop

Boohoo

ASOS

Nordstrom

For dressing up:

House of CB

Lulu’s

Missguided – 50% off sitewide right now!

ASOS

+ Determine your go-to colors
I recently wrote a blog post about finding your power neutral, read it here. Wearing the right colors for your skin tone and hair color can do wonders. As a money saving tip, begin buying accessories in these colors rather than a full-on wardrobe.
Have you gone through a style reinvention? Or would you like to? Let me know! I want to hear your tips and your experience.
+ For more fashion inspo, follow me on Pinterest!
xo, Lynn

You guys! I’m so excited that I’ve finally pulled the trigger on a VLOGGING camera. I am still unsure of how much I will vlog, but I wanted a more compact

camera to take with me for travel and for videos like this one, where we’re just casually hanging out in my bathroom going over my skincare routine.

I hope you love it.

(more…)