Target is really the death of me.

I go in there for toilet paper and come out with a new lipstick, some new home decor, and a Kombucha. Fellow Target lovers, we all know that roaming the aisles is just so fun, kind of like being a kid in a candy store.

When it comes to makeup products, anything that I use really has to be amazing, and because of that, I shop smart. And not everything that I use has to be from the department store or super luxury. And there are some AMAZING makeup products available at the drugstore.

Today while I was looking at my makeup and selecting my holy grail drugstore makeup products to share, I wasn’t intending on them all being from NYX. That just goes to show ya how phenomenal the brand is.

So, here are my faves:

NYX Shimmer Down Pigment in Platinum

 This is hands down the BEST inner eye shadow ever. What do I mean? Pop this shadow on the inner corners of your eyes and they will really pop. I wear this shadow almost daily because it really makes me look awake with just one other eyeshadow, which I’ll get to in a sec.

NYX HD Studio Photogenic Concealer in Porcelain

I learned this trick from the makeup master, Jaclyn Hill, and boy does it make a big difference. After you’ve applied your foundation and concealer, add a LIGHTER concealer just to the apples of your cheeks to make them look like they are coming forward. Don’t believe me? Put a light concealer on one cheek and you be the judge of the difference. It’s amazing really. I love this concealer just for this purpose.

NYX Soft Matte Lip Cream in Istanbul

 This liquid lipstick is the best drugstore version ever. I’m usually not a fan of liquid lipsticks because they can be drying on your lips, but this one is not. My tip with liquid lipstick: wear it when you’re at a party or out to dinner because it does not transfer onto your cup or napkin, plus your lips will look fresh the whole time.

NYX Eyeshadow

Using a muave-y color eyeshadow is so flattering! It really adds to that awake look. I only use this eyeshadow in my crease, and a buff it outward towards my temples to elongate the look of my eyes. It’s a barely there kind of eyeshadow, and paired with the bright platinum color on the inner corners, you’re good to go.

Ok, your turn. Tell me your drugstore faves!

xo, Lynn