When Ecosphere contacted me about Kat Von D’s limited edition Project Chimps liquid lipstick, I was all over it. Not only because the shade is a gorgeous brick red, but because 20% of every sale of this lipstick goes to save animals from animal testing.
Many do not know what goes into the production of their cosmetics. I too was once naive to the production process of many brands who test on animals. Once I discovered the wonderful world of cruelty free and veganism, I have never looked back on purchasing non-cruelty free products.
Kat herself created this exclusive shade to benefit a cause very near to her heart—ending animal testing. For every Project Chimps Limited Edition lipstick sold, 20% of the retail price will go to Project Chimps, a nonprofit organization that has worked to stop the use of chimps in private biomedical research and retire them to a sanctuary. With limited edition packaging and a warm brick red shade, this collectible lipstick is flattering on all skintones, so everyone can rock it and support the cause!
This lipstick is seriously life-proof! I wore it all day and never had to reapply. I ate, drank, tried to take it off to go to the gym, but it was there to stay until I used makeup remover (AKA my coconut oil) to take it off.
Live happily Everlasting!